Wednesday, August 27, 2008

Green fading to brown

Car makers are not doing enough to meet the European Union's proposed targets for cutting carbon dioxide emissions, with several Japanese car brands facing the biggest challenge to make the grade, a report said on Tuesday....

...While Toyota and Honda rank fourth and fifth in the table of efficiency, with 15 and 16 percent cuts to be made, Nissan, Mazda and Suzuki are three of the four worst-performing brands and face heavy cuts...

Just a few years ago, Toyota sullied its reputation as a "green" company somewhat by opposing tougher standards in the US at the time when they were about to bring out their huge pickup (Tacoma as I recall).

Money talks. Good intentions are no more than good intentions. The only way that any progress will be made on global warming is if it becomes profitable (or necessary by law) for companies and consumers to change.

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